Affiliate Marketing Buzz: G2 Best Software Awards 2023: Hippo Video Bags Three

Hippo Video poses on the red carpet for ‘The G2 Software Awards 2023’ with 3 awards. Yet again!

In 2022, we won two awards and this year we get one more!

The 3 awards given for 2023 are ….

Top 50 Collaboration and Productivity products (ranked 10)

Top 50 Software Sellers in India (Ranked 20,)

Top 50 Design Products (Ranked 52)

An award is always something special. It’s always special to win awards based on customer feedback and trusted reviews.

G2 receives thousands of reviews every day from software users. G2 compiles a list of the top software products every year using these reviews.

These awards are so unique.

G2 Annual Awards would be the Oscars for software products. G2 is probably the most popular software review platform, and the best in its own right.

Each year, a variety of software products from around the globe compete for these prestigious awards.

These awards are extremely valuable as they are based on user reviews. These are people who have firsthand experience with the product and can give an honest and objective assessment.

Software awards are given to customers who demonstrate excellence in innovation and customer service. This is to ensure that only the very best are recognized.

Why G2 Awards is such a big deal?

G2’s Best of Software List is determined by a company’s past year’s performance. The ranks are assigned by measuring usability, scalability, across all software products within a category.

Software companies consider it a tremendous deal to even be included in this list. How is it possible that Hippo Video has won not just one, but three highly competitive awards?

What makes Hippo Video the key differentiator?

Hippo Video created the Video Monopoly in simple terms.

In 2017, a single product was launched with only a few features. Today, the platform houses many innovative products and offers an interactive customer experience that is powered by AI.

A Brief Look at Early Video Adaption (2015 – 2020)

Some people might attribute the recent surge in video usage to the pandemic. Virtual functioning was the hottest topic.

In reality, however, sales, support and marketing teams realized the power of video even before the pandemic. This realization was made painfully obvious by thousands of text-email templates that were sent and received no response.

To stand out from their customers’ inboxes, business owners realized they needed something different.

Video is now the best alternative to in-person meetings and it is becoming the standard answer. It has become an integral part customer communication.

The Pandemic Fuels Adoption

After the pandemic, more businesses adopted video selling, marketing, and support operations using video.

Video usage in static format was increasing. Vanilla screen videos were used by salespeople for demos, static videos for prospecting and support teams began using videos to close ticket and market for video campaigns.

This excess video usage has suffered the same fate that templated text-based email templates, but it leaves room for innovation and better customer experiences.

Hippo Video: a Evolved Video Dream

Video is an effective medium for connecting, communicating and converting. However, static video is not the best representation of video’s true potential (as shown by some video platforms). It’s misleading, in other words.

Video is more than just sharing screen-recordings or static videos.

It could be the tool that allows you to interact with customers while you’re away from the office, sleeping, or working out.

The hyper-personalization elements of the video help you stay on top of your prospect or customer’s mind whenever they are thinking of a solution.

This kind of connection and engagement is impossible to achieve with static videos. Hippo Video is the pioneer of this innovation.

Sales teams can send highly personalized videos to prospects with Hippo Video. The interactive elements allow them to connect with their prospects.

Many businesses are now using this video experience to increase customer engagement and drive 3X conversion across all functions.

The Catch and the Solution

Video works and that’s something you can’t deny.

Sales teams now see video personalization and creation as time-consuming tasks. It is.

Is there a way to automate the creation of video? Are you able to reuse and recycle videos How about personalizing at scale?

Hippo Video once again chose the less-traveled path to find solutions to video scaling and automation.

Artificial Intelligence (AI), to the rescue

Video for business has always presented the greatest challenges in interactivity, personalization and scaling.

Hippo Video is the next step.

Humanize AI now allows you to create personalized videos in as little as a minute! The best part? The best part? Humanize AI voices personalize each video, so you can make personalized connections with little effort.

In Video Scene: Riding the AI Tide

Hippo Video’s generative AI engine helped sales teams create interactive customer experiences on a large scale, without increasing headcount or hampering productivity.

Hippo Video’s Humanize AI and AI Editor, Video flows, and tens more solid features take out the complexity and un-scalability of video creation.

AI can be humanized

With Humanize AI, users can create personalized videos that are 100 times faster than traditional video creation. Humanize AI allows even SDRs to create professional-looking videos that connect with prospects. It is easy to use, helps increase meeting bookings, 3x engagement, and boosts conversion rates.

I Editor

Patent-pending AI Editor allows users to seamlessly edit their videos by simply editing the transcript of the video files. To get the transcript of your video, upload it to the AI Editor. To see the final video changes, remove any words or parts from the transcript. To edit a video, simply edit the document.

Video Flows

Record the brief introductions and then stitch them together with the many pre-made video templates. These templates can be used for any use case, at any stage of a buyer’s journey. You can make smart use of recorded videos and eliminate the need to redo videos for every prospect on your never-ending list.

Amazing Results

Hippo Video achieved a 3X increase of meetings booked, higher engagement and improved win rates. This has been possible even with solutions that have been in place for nearly a decade.

The Start for 2023 couldn’t be better!

Hippo Video recently made headlines with its US $8 Million funding to increase sales engagement through personalized videos at scale, powered by AI.

The three G2 awards are the cherry on top. Hippo Video is what it is today because of the hard work and dedication of our customers. We are grateful for their support and will continue pushing the boundaries.